Campus: Westchester
Requirement | Credits |
---|---|
University Core Requirements | 44-55 |
Major Requirements | 42-43 |
Open Electives | 22-34 |
Total Credits | 120 |
See complete University Core requirements.
Code | Title | Credits |
---|---|---|
University Core | ||
Complete University Core Requirements | 42-43 | |
Total Credits | 42-43 |
Code | Title | Credits |
---|---|---|
Required Major Courses | ||
MCA 180 | Introduction to Public Relations | 3 |
MCA 264 | Public Relations Research | 3 |
MCA 497 | Public Relations Campaigns | 3 |
MCA 393 | Intern Program I 1 | 3 |
Major Electives | ||
Select ten of the following: | 30-31 | |
MCA 209 | Understanding the Mass Media | 3-4 |
MCA 226 | Writing for the Electronic Media | 3 |
MCA 227 | Writing for the Print Media | 3 |
MCA 252 | Media Production I | 4 |
MCA 263 | Event Planning for Public Relations | 3 |
MCA 276 | Story Idea Development | 3 |
MCA 310 | Case Studies in Public Relations | 3 |
MCA 311 | Ethics, Morality, and the Media | 3 |
MCA 312 | Communicating with Social Media | 3 |
MCA 336 | Propaganda | 3 |
MCA 337 | Writing Public Relations Copy | 3 |
MCA 340 | Writing for Advertising | 3 |
MCA 354 | Producing Corporate Video | 3 |
MCA 364 | Media and Strategic Communication | 3 |
MCA 380 | Crisis Communication | 3 |
MCA 382 | Celebrity Public Relations | 3 |
MCA 350 | Making Media with Drones | 3 |
Total Credits | 94-96 |
Students are required to take MCA 393 Intern Program I for 3 credits to fulfill major requirement. Majors have permission to take an additional 3 credits of MCA 393 Intern Program I towards open electives.
Code | Title | Credits |
---|---|---|
Open Electives | ||
Select 22-34 credits 1 | 22-34 | |
Total Credits | 22-34 |
UNV 101 First-Year Seminar: Introduction to University Community is a required open elective.
In addition to the courses listed below, students are required to complete two courses with the Anti-Racism Education attribute attached. These courses may be taken during any semester of their education. See advisor for more information.
First Year | ||
---|---|---|
Fall | Credits | |
UNV 101 | First-Year Seminar: Introduction to University Community | 1 |
CIS 101 | Introduction to Computing | 3 |
ENG 110 or ENG 120 |
Composition (Depending on placement exam results) or Critical Writing |
3 |
MCA 180 | Introduction to Public Relations | 3 |
Two Learning Community (LC) courses | 6 | |
Credits | 16 | |
Spring | ||
See advisor for approved MAT selection | 3 | |
MCA 264 | Public Relations Research | 3 |
One elective course in subject MCA | 3 | |
Open Elective Course | 3 | |
ENG 120 | Critical Writing | 4 |
Credits | 16 | |
Second Year | ||
Fall | ||
One elective course in subject MCA | 3 | |
One elective course in subject MCA | 3 | |
One elective course in subject MCA | 3 | |
Take any one remaining Area of Knowledge course | 3 | |
One Civic Engagement (CE) course | 3 | |
Credits | 15 | |
Spring | ||
Take any one remaining Area of Knowledge course | 3 | |
Open Elective Course | 3 | |
One elective course in subject MCA | 3 | |
One elective course in subject MCA | 3 | |
ENG 201 | Writing in the Disciplines | 3 |
Credits | 15 | |
Third Year | ||
Fall | ||
Take any one remaining Area of Knowledge course | 3 | |
First Second Language Course. See Advisor for guidelines | 3 | |
One Lab science course | 3 | |
One elective course in subject MCA | 3 | |
One elective course in subject MCA | 3 | |
Credits | 15 | |
Spring | ||
Take any one remaining Area of Knowledge course | 3 | |
Take any one remaining Area of Knowledge course | 3 | |
Second Language Course, if applicable | 3 | |
One elective course in subject MCA | 3 | |
One elective course in subject MCA | 3 | |
Credits | 15 | |
Fourth Year | ||
Fall | ||
Take any one remaining Area of Knowledge course | 3 | |
Take any one remaining Area of Knowledge course | 3 | |
COM 200 | Public Speaking | 3 |
MCA 393 | Intern Program I | 3 |
Open Elective Course | 1 | |
Credits | 13 | |
Spring | ||
Take any one remaining Area of Knowledge course | 3 | |
Open Elective Course | 3 | |
Open Elective Course | 3 | |
One elective course in subject MCA | 3 | |
MCA 497 | Public Relations Campaigns | 3 |
Credits | 15 | |
Total Credits | 120 |
In addition to the courses listed below, students are required to complete two courses with the Anti-Racism Education attribute attached. These courses may be taken during any semester of their education. See advisor for more information.
First Year | ||
---|---|---|
Fall | Credits | |
UNV 101 | First-Year Seminar: Introduction to University Community | 1 |
CIS 101 | Introduction to Computing | 3 |
ENG 110 or ENG 120 |
Composition (Depending on placement test results) or Critical Writing |
3 |
MCA 180 | Introduction to Public Relations | 3 |
Two Learning Community (LC) courses | 6 | |
Credits | 16 | |
Spring | ||
See advisor for approved MAT selection | 3 | |
MCA 264 | Public Relations Research | 3 |
One elective course in subject MCA | 3 | |
ENG 120 | Critical Writing | 4 |
Open Elective Course | 1 | |
Credits | 14 | |
Second Year | ||
Fall | ||
One elective course in subject MCA | 3 | |
One elective course in subject MCA | 3 | |
One elective course in subject MCA | 3 | |
Take any one remaining Area of Knowledge course | 3 | |
One Civic Engagement (CE) course | 3 | |
Credits | 15 | |
Spring | ||
Take any one remaining Area of Knowledge course | 3 | |
One elective course in subject MCA | 3 | |
One elective course in subject MCA | 3 | |
ENG 201 | Writing in the Disciplines | 3 |
Credits | 12 | |
Third Year | ||
Fall | ||
Take any one remaining Area of Knowledge course | 3 | |
First Second Language Course. See Advisor for guidelines | 3 | |
One Lab science course | 3 | |
One elective course in subject MCA | 3 | |
One elective course in subject MCA | 3 | |
Credits | 15 | |
Spring | ||
Take any one remaining Area of Knowledge course | 3 | |
Take any one remaining Area of Knowledge course | 3 | |
Second Language Course, if applicable | 3 | |
One elective course in subject MCA | 3 | |
One elective course in subject MCA | 3 | |
Credits | 15 | |
Fourth Year | ||
Fall | ||
Take any one remaining Area of Knowledge course | 3 | |
Take any one remaining Area of Knowledge course | 3 | |
COM 200 | Public Speaking | 3 |
MCA 393 | Intern Program I | 3 |
MCA 601 | Industry Theory and Practice | 4 |
Credits | 16 | |
Spring | ||
Take any one remaining Area of Knowledge course | 3 | |
MCA 603 | Effective Speaking for Industry Professionals | 4 |
MCA 610 | Communications Research | 4 |
One elective course in subject MCA | 3 | |
MCA 497 | Public Relations Campaigns | 3 |
Credits | 17 | |
Fifth Year | ||
Fall | ||
MCA 602 | Writing for Organizations | 4 |
One elective course in subject MCA | 4 | |
One elective course in subject MCA | 4 | |
Credits | 12 | |
Spring | ||
One elective course in subject MCA | 4 | |
One elective course in subject MCA | 4 | |
MCA 693 | Internship (Thesis) | 4 |
Credits | 12 | |
Total Credits | 144 |
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