PR majors may declare a minor, or pursue a double major, or dual degree in other programs offered through MCVA department; however, students must fulfill requirements separately (overlap of requirements is not permitted). Students should consult with academic advisor to learn more.
Major Completion Summary
Major Completion Summary
Requirement |
Credits |
University Core Requirements |
44-55 |
Major Requirements |
42-43 |
Open Electives |
30-42 |
Total Credits |
128 |
University Core Requirements (44-55 Credits)
See complete University Core requirements.
Course List
Code |
Title |
Credits |
| 42-43 |
Total Credits | 42-43 |
Major Requirements (42-43 Credits)
Course List
Code |
Title |
Credits |
MCA 180 | Introduction to Public Relations | 3 |
MCA 264 | Public Relations Research | 3 |
MCA 497 | Public Relations Campaigns | 3 |
MCA 393 | Intern Program I 1 | 3 |
| 30-31 |
| Understanding the Mass Media | |
| Writing for the Electronic Media | |
| Writing for the Print Media | |
| Media Production I | |
| Event Planning for Public Relations | |
| Story Idea Development | |
| Case Studies in Public Relations | |
| Ethics, Morality, and the Media | |
| Communicating with Social Media | |
| Propaganda | |
| Writing Public Relations Copy | |
| Writing for Advertising | |
| Producing Corporate Video | |
| Media and Strategic Communication | |
| Crisis Communication | |
| Celebrity Public Relations | |
| Strategic Communication and Leadership | |
| Topic: Social Media | |
Total Credits | 42-43 |
Open Electives (30-42 Credits)
Course List
Code |
Title |
Credits |
1 | 30-42 |
Total Credits | 30-42 |