| Code | Title | Credits |
|---|---|---|
| Required Courses | ||
| MAR 201 | Principles of Marketing | 3 |
| MAR 364 | Sports Marketing | 3 |
| MAR 366 | Sports Sponsorship | 3 |
| Elective Courses | ||
| Select two of the following: | 6 | |
| Advertising Strategy & Creative | ||
| Managerial Marketing | ||
| Selling and Sales Management | ||
| Public Relations | ||
| Direct Marketing | ||
| International Marketing | ||
| Special Events Marketing for Arts, Entertainment and Sports | ||
| Sports and Entertainment Law 1 | ||
| Marketing Internship | ||
| Venture Initiation and Entrepreneurship 1 | ||
| Managerial Negotiations 1 | ||
| Managing Entertainment Projects 1 | ||
| Total Credits | 15 | |
Requires non Marketing courses as prerequisites. Consult Schedule Explorer for specific courses.
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2024-2025 Undergraduate Catalog
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