Professional Selling and Sales Management Minor
This minor will prepare students to initiate customer relationships, approach customers, deliver sales presentations, as well as be prepared to utilize sales methodologies appropriate for direct interaction with customers, team selling, and various activities that support the sale of goods and services.
Minor Requirements
| Code | Title | Credits |
|---|---|---|
| Required Courses | ||
| MAR 201 | Principles of Marketing | 3 |
| MAR 223 | Consumer Behavior | 3 |
| MAR 332 | Selling and Sales Management | 3 |
| MAR 343 | Direct Marketing | 3 |
| Marketing Elective | ||
| Select one of the following: | 3 | |
| Managerial Marketing | ||
| Public Relations | ||
| Customer Relationship Management | ||
| Marketing Internship | ||
| Total Credits | 15 | |